Easily to create, add interactivity, and publish.
The Fastr Frontend platform enabled marketers across the different territories to easily publish content in different languages without any coding expertise.
Evelyn Teo, Head of Marketing and Digital, says, "When coding, you'd have to tweak minor elements, and if something is broken or wrong, the whole experience is jeopardized. In contrast, Fastr Frontend allows us to visually see what is being built, which is a massive benefit that allows our marketers to adjust elements easily." Even the least experienced members of the team can easily use the free form design tool to create an experience, add interactivity, and publish to their sites.
Now the ONI Global marketing team is empowered to update content whenever they need to. The Fastr Frontend tools they use the most when creating landing pages are the product link hotspots, carousels, and the mouseover animated effects.