Alex Spiret is the Senior Director of Marketing at Fastr, where she leads brand, messaging, and go-to-market strategy for the AI-native Digital Experience Platform and CRO workspace. She is known for building marketing systems that convert — aligning insight, execution, and creative strategy to drive measurable revenue impact. Having previously been a Fastr customer, Alex brings firsthand enterprise commerce experience and focuses on advancing AI-native marketing strategy and challenger positioning across the market.