Fastr by Zmags Blog

Blog for Ecommerce Leaders

Expert advice for building better converting ecommerce websites, faster.

Alex Spiret

Alex is a Brand and Marketing Programs Manager specializing in design and content development.

Blog Feature

By: Alex Spiret
August 15th, 2023

In this short video tutorial, you'll get a look at the quick and painless functionality of Fastr Frontend's Brand Guidelines. This feature is especially helpful for organizing assets and updating your site to match special, seasonal, or holiday themes and...

Blog Feature

Online Shopping Trends | Content Spotlight

By: Alex Spiret
July 20th, 2023

The psychology behind quizzes is based on years (since before the internet was a thing and people took quizzes in magazines) of data. According to Psychology Today, people use quizzes to learn something about themselves, to indulge in a little 'me time,' ...

Blog Feature

By: Alex Spiret
May 11th, 2023

Ecommerce has been known to face a “summer slump” as people get out and about and soak up the sunshine. But by taking advantage of some of the latest industry trends, you can get business booming well before the holiday height. As consumers look to take a...

Blog Feature

Online Shopping Trends | Ecommerce Articles

By: Alex Spiret
April 26th, 2022

Today's eCommerce has evolved where customers do their shopping across a variety of channels. The commerce platforms built to support traditional online shopping can be limiting when it comes to delivering the high-impact engaging experiences that custome...

Blog Feature

Online Shopping Trends | Ecommerce Best Practices

By: Alex Spiret
December 16th, 2021

There is so much technology available today, and as technology continues to evolve it can be challenging for businesses to know which ones are best suited for their specific needs and goals. Many brands turn to digital experience platforms (DXPs) as their...